Thu November 14, 2013
“Making Social Media Work for Big Business”
Join the a|muse social media team for a tips and tricks workshop designed to accelerate your business’s social growth and increase quality leads.
Join us to learn more about…
- Beyond Community Building: The Power of Paid Social
- Do You Really Know Your Fans? Mining Facebook Data For Effective Targeting
- Connected Experiences: The Intrinsic Relationship Between Social, Search and Content
When and Where:
Thursday, November 14, 2013 from 2:00 PM to 6:30 PM (PST)
801 Texas Ave, 10th Floor
Houston, TX 77002
$75 for registration, by Tuesday, November 12th.
Complimentary parking will be provided at the Houston Chronicle parking garage, located at the Northwest corner of Louisiana and Prairie in downtown Houston.
Meet the Speakers:
Chris Treadaway – Keynote Speaker
Founder and CEO of Polygraph Media, Chris is a social media data mining and analytics enthusiast. Prior to his work at Polygraph Media, Chris spent almost four years at Microsoft Corporation where he was Group Product Manager for Web Strategy in the Server & Tools Division, and the business lead on the first launch of Silverlight. Chris has worked in the Internet marketing field for more than 15 years and in two other startups, Infraworks and Stratfor. His client portfolio includes McDonald’s, American Airlines, Belo Corporation, Wiley Publishing, and a wide range of other consumer brands.
Natalie is a Content & Social Media Strategist with a knack for reaching the right audience through content marketing. She is skilled in content development and executing social media strategies for both businesses and publishers. She has implemented content integration programs for clients such as Mattress Firm, PricewaterhouseCoopers and Circuit of the Americas, among others. Before joining a|muse and the Houston Chronicle, she worked in editorial and advertising at Texas Monthly. Natalie is a University of Texas-Austin alumna where she majored in Journalism, Spanish and Portuguese.
Director of Social Content & Marketing at a|muse, Alison joined the a|muse team after seven years in New York City, where she worked in content integration social media marketing. She returned to her hometown of Houston to lead the agency’s efforts in social and content marketing. While in New York, she was instrumental in the birth of ‘branded content’ at Forbes magazine, and pioneered the ‘socially connected experience’ at Hearst Digital. She has executed social and content campaigns for clients such as Patriot Bank, Shell and Direct Energy, among others. Alison is a University of Texas-Austin alumna and graduate of the NYU School of Digital Media.
a|muse’s Executive Director of Digital Strategy, Divya has 15 years of experience crafting digital marketing strategies for Fortune 100 and other Enterprise clients. One year ago, Divya started a|muse and now leads a team of cross-functional digital specialists which focuses on custom content approaches, branding and design, and traffic-driving strategies across search, social and media platforms. She has played an integral part in creating national and global digital strategies for brands like HP, Microsoft, Sony, Continental Airlines, Bausch & Lomb, Red Bull, and GE Capital, to name a few.
Manager of Search and Analytics, Rajani joined the a|muse team after working for InMobi. There she worked with a team of global campaign managers in India, Singapore, Indonesia, Malaysia, Thailand, China, Australia and New Zealand to promote mobile apps for large organizations. She has also worked for Google, helping to generate and increase business by optimizing online campaigns through AdWords. At a|muse, Rajani leads the in-house Search & Analytics team, working on such clients as Star Furniture, LGI Homes, and Houston Community College, to expand their digital footprints through acquisition and retention strategies. She has also worked on national clients such as Nike, Citibank, Samsung and Macys.